Kendrick Lamar’s pgLang drops a limited-edition phone for minimalists – Marca BBC

What you need to know

  • pgLang, a company co-owned by Kendrick Lamar, has debuted a new Light Phone, as part of a collaboration with the rapper and tech company, Light.
  • The brief video only shows the device’s small form factor and a new light blue hue.
  • The Light Phone 2 arrived in 2018 and trims all the fat from Android, leaving just the basics such as phone calls, texts, contacts, and alarms.

A new, minimalistic phone is preparing to take flight from an unlikely source later this week.

According to Pitchfork, music and visual media company pgLang, created by Kendrick Lamar and Dave Free, has announced a limited edition Light Phone. The accompanying video is short and only shows the phone in brief, which was created in partnership with the tech company Light.

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